Since trialing its ReindeerApp and collar less than a year ago, newly-signed Globalstar Value Added Reseller PrismaQuality Finland has seen rapid uptake among reindeer herd owners whose livestock roam fence-free in Scandinavia’s vast northern hinterland.
ReindeerApp enables farmers to keep track of their herds, and helps mitigate losses from predators such as wolves and bears. The user interface which PrismaQualityFinland developed notifies herders when a deer is no longer moving, and thanks to Globalstar’s extensive satellite coverage and accuracy, the farmer knows exactly where to go to check on the animals.
The SmartOne C’s long battery power means farmers need only change the collars’ batteries during the annual round-up in June, when herds get health checks and new-born fawns are marked to identify who owns them.
Reindeer husbandry has been carried out in Lapland, Northern Finland, and across the northern Scandinavian region by indigenous Sami communities for over a millennium. Descendants of these original reindeer farmers continue that tradition today, however modern farming principles are being increasingly adopted. There is huge economic value from the 200,000 reindeer in Finland including the sale of meat and products made from skin and leather, horn and bone.
Reindeer tracking systems based on GSM have been trialed in the past, but inadequate reliability in remote regions, higher price and poor battery life made these systems ineffective.
Beyond Finland, ReindeerApp is also now being used in Sweden, where there are 250,000 reindeer. Deployments are also expected in Norway, as well as in Canada to track caribou, and to manage other deer species in Nepal and Mongolia.
Petter Kroneld, Product Development Manager of PrismaQuality Finland, said that when farmers asked the company to develop a tracking collar for their reindeer, we knew immediately that satellite connectivity would be essential to deliver the reach that was needed. The company designed the collar around SmartOne C due to its satellite coverage, superior battery life, small size and low cost.
Robert Clarke, Regional Sales Manager at Globalstar, added that satellite IoT is transforming industries of all kinds, and applications are limited only by human imagination. The company's state-of-the-art IoT technology, combined with the firm's worldwide fleet of satellites in LEO, is now helping reindeer farmers preserve their livelihoods and their traditional way of life.