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Satnews Daily
June 1st, 2015

IBM's Aspera Selected By APAC Media Companies For Content Exchange + Delivery

[SatNews] IBM (NYSE:IBM) has announced that three Hong Kong-based media companies, Encore Inflight, Interface Video Production Ltd. and Yapku, have selected high-speed transfer software from Aspera, an IBM company, to speed the worldwide exchange of large video files with content producers, partners and clients.

Encore Inflight, a leading inflight movie distributor, transitioned from courier delivery of digital Betacam tapes to a reliable digital delivery platform with Aspera faspex, saving time, reducing costs and eliminating obstacles associated with international courier delivery, including shipment delays from weather-related flight cancellations and censorship, which is commonplace in countries such as Russia and China. At the beginning of a theatrical release, Encore Inflight receives media files from producers via Aspera faspex. With a week to complete dubbing, subbing and aspect ratio reformatting, Encore Inflight doesn't have time for delays in the transfer process, and Aspera allows them to operate within their tight turnaround times. Once Encore Inflight completes a project, Aspera is used to return the media files to clients' labs for further processing and encoding prior to uploading to the aircraft. Aspera enables Encore Inflight to send and receive media files around the clock from suppliers and clients in all time zones, with stability and reliability even when a client's bandwidth is less than adequate. Encore Inflight is currently moving 2TB of data each month, and as they continue to expand their business, Aspera will scale to accommodate their growing transfer demands without limiting file sizes.

Interface, a service company specializing in film editing and processing, selected Aspera because of the ability to handle very large file sizes, even full feature film packages that include 2D, 3D and 4K versions as well as trailers, sound and subtitles—up to 500GB per title—that Interface must send and receive on a daily basis.

Partner studios use Aspera faspex to send Digital Cinema Distribution Masters (DCDM) to Interface. The DCDM is further processed and equipped with subtitles, edited into multiple versions, and finally repackaged as a Digital Cinema Package (DCP) that is sent to distributors around the world, or directly to cinemas for title releases. The Aspera solution replaces their legacy FTP system for transferring smaller files, such as film previews, as well as the physical hard drive shipments that were previously used for larger video files.

Beyond the optimal performance and security Aspera delivers, faspex also provides simplicity and ease of use to Interface's clients, which include major film, television, music and entertainment companies as well as airlines. Aspera provides automatic resume and restart for partial or failed transfers, enabling Interface Video to traverse the unpredictable and often poor conditions of their overseas partners' network connections.

Yapku, a content logistics provider for media companies, has embedded Aspera On Demand (AOD) into its pop! file delivery service for cloud, onsite and hybrid cloud environments that enables clients throughout Europe, Asia and Australia to access Yapku's services, which include video tape bulk ingest, high-speed file logistics services, and bespoke media workflow solutions. With Aspera fully integrated into the pop! platform, Yapku clients are able to upload and download large file packages quickly and securely via the Yapku branded portal. The intuitive interface enables companies to share files between workgroups and can be configured to allow file and folder sharing between departments or even between companies, facilitating collaboration.

The pop! platform is offered in two versions to meet the varying licensing and security models demanded by media clients: pop! cloud and pop! onsite. Whether users elect to run pop! in the cloud, onsite or in a hybrid cloud environment, the centralized Yapku portal featuring Aspera's patented FASP high-speed transfer protocol enables clients to take advantage of Yapku's many services, including asset storage and management, transcoding and metadata processing.

Aspera will be demonstrating its complete portfolio of high-speed file transfer, sharing and exchange software including Aspera Files, a new SaaS offering for global large data sharing at BroadcastAsia 2015, June 2-5, on Stand #5G4-08.