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Satnews Daily
July 26th, 2012

NSR (Northern Sky Research)... Maritime: Capacity Or Customers? (Event—Webinar)

[SatNews] The maritime SATCOM market drive to grow capacity supply and subscribers continues, and...

...plenty of vendors aim to grow their business in this captive market. From oil & gas offshore drilling, to cruise ships, to container ships through to smaller fishing vessels, the maritime segment has seen bandwidth demand grow substantially, yet thousands of lower data units were added in the last year. What, then, is the prospect for players in this market: Compete heavily to offer more capacity for a low number of higher-end customers, or attempt to secure a larger pool of low-end subscribers requiring lower bandwidth (and thus lower ARPU)? NSR's free webinar that will address these issues will be conducted on Tuesday, July 31, 2012, staring at 10:00 a.m., EDT.

This three-part NSR webinar will examine the value of each maritime target market, including its relative demand in terms of bandwidth and in-service units. Then, NSR will assess how supply is incorporating new solutions via high-throughput satellites (HTS) as operators sprint to fill the needs of ever-demanding, bandwidth-hungry customers. Finally, this NSR webinar will offer insights as to how players are gaining market share in this increasingly competitive market and their strategy to capture new opportunities. Some of the key questions that will be answered in the webinar include...

  • What has the recent slowdown in the commercial maritime business meant for satellite communications providers? Has the growth curve changed?
  • Why is HTS a game-changer for maritime mobility?
  • What are players doing to address the market for more connectivity?
  • What impact has consolidation had on the market?
  • What is the best strategy to capture and keep maritime end-users?

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