[SatNews] Global satellite operator SES has awarded Commetric a multi-year contract for multi-market media analysis and evaluation, following a competitive pitch.
Luxembourg-based SES provides satellite communications solutions to broadcast, telecom, Internet service providers and corporate and government customers worldwide. Its 54 geo-stationary satellites and supporting infrastructure enable it to reach approximately 300 million homes and more than 99 percent of the world’s population. Due to the company's global operational footprint, and with stakeholder communications taking place in multiple languages and countries, SES sought a media evaluation agency capable of delivering analysis in local languages across multiple markets.
Markus Payer, VP Communications at SES, said, “A strategic communications function for SES is to analyze messages globally in order to provide fast, actionable insights. Commetric’s qualitative and human-led analysis, backed by rigorous technology, meets our needs.”
Magnus Hakansson, Director at Commetric, said, “SES operates in a highly competitive global communications environment and media commentary is important. We are proud to have been selected.”
The SES infosite is available for access at http://www.ses.com/
Commetrix' infosite: http://www.commetric.com/Pages.aspx/Home