Nagravision, a Kudelski Group (SIX:KUD.S) company, and SkyLife, the sole DTH pay-TV service provider in Korea, are expanding their relationship to collaborate on 3D television (3DTV). In January of 2010, SkyLife launched Sky 3D , the world’s first 24 hour, 3D channel on its satellite pay TV platform.
SkyLife recently announced an investment of 5 billion Won ($4.4 million) to extend its 3D activities. Equipped with high-end 3D production systems by this coming May, SkyLife will produce a variety of 3D content, focusing on live sporting events and concerts. SkyLife is planning to add two more 3D only channels to its 3D offerings by 2012. Nagravision's own extensive 3D initiative aims at enabling its customers to launch seamlessly 3D services. As part of its 3D initiative, Nagravision has developed a comprehensive 3D content sourcing and distribution operation. Nagravision is licensing original 3D content including full features, sponsored and short form programming to SkyLife. Nagravision will provide SkyLife with a full pushVOD solution, enabling SkyLife to offer a new service called 3D MRS (Movie Rental Service). 3D MRS is expected to be available in 2010. The new service will allow SkyLife subscribers to watch the 3D content of their choice at their convenience.