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Satnews Daily
February 5th, 2013

Mirada Calls In The Navi for Axtel


[SatNews] This is a complete set of interactive navigational services...

Axtel, one of Mexico’s largest telcos, has launched its pay TV service, Axtel TV, offering a hybrid solution which combines IPTV broadcast channels, on-demand (VoD, time-shift and network personal video recorder) and interactive content via IP, along with access to free-to-air DTT broadcasts channels to Mexico's three largest cities—Mexico City, Guadalajara and Monterrey.

Axtel has launched the IPTV platform with the aim of increasing revenues following a debt exchange and the sale of 883 towers to American Tower, independent operator of wireless and broadcast communication sites.

Axtel TV is using Navi, mirada’s content navigation tool, which is deployed via mirada’s global partnership agreement with Ericsson. Navi is a complete set of interactive navigational services providing Axtel TV subscribers with a new enjoyable TV experience, “TV sin Horarios”, including time-shift features.

Jenaro Martínez, AxtelL TV Director, commented: "The launch of Axtel TV marks Axtel´s first steps in the Pay TV market, and we are confident that with our investment in Mirada´s novel hybrid services, Axtel will quickly become one of the leaders of the Mexican digital television market. Our customers can now access their favorite programs with an easy-to-use and intuitive user interface."