Chyron (NASDAQ: CHYR) and Atex have integrated the Atex Polopoly Content Manager and Polopoly Relationship Manager with Chyron's AXIS web-based content creation services. 

Polopoly represents a best-of-breed solution to deliver multi-channel publishing with optional integrated eCRM. The Polopoly Content Manager and Relationship Manager systems make it possible to consolidate all content and customer management into a single hub, increasing operational efficiency, reducing overhead, and providing a foundation for on-demand delivery of new digital services. Having worked in close collaboration with some of the most advanced and demanding digital media companies in the world, Polopoly has created a digital publishing interface based on open standards and Service Oriented Architecture.