[SatNews] Seans Media, a subsidiary of Aerolex Cablenet and a leading digital cable TV service provider in Bangalore, India, has used an Envivio video head-end to launch India’s first digital cable service featuring high-efficiency H.264 video encoding. Compared to traditional MPEG-2, the Envivio head-end reduces the amount of bandwidth Seans Media needs to deliver each of its channels to subscribers, freeing capacity for the service to expand its HD and SD channel lineup, while maintaining the highest quality video to satisfy its discriminating customers.

Seans Media is able to deliver each channel using as little as 1.6 Mbps without impacting video quality even for demanding content like live sports channels thanks to the Envivio video head-end. The all IP design of the Envivio system, along with the ability to directly ingest baseband video, eliminates the need for costly, quality-impacting interfaces. The solution also provides Seans Media with the flexibility to adapt to future requirements. Envivio encoders support all three screens of consumer video — TVs, PCs and mobile devices — from a single platform with the ability to take multiple channels of content and encode them simultaneously to deliver multiple mobile TV profiles, multiple Internet TV profiles, or SD and HD IPTV profiles.