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Satnews Daily
April 15th, 2014

Satcom Global—Reworked + Re-Energized For Growth (Business)

[SatNews]  Satcom Global has unveiled its new global brand as the latest step in its journey towards significant growth.
The new brand represents Satcom Global’s reaffirmed commitment to delivering innovative satellite communications solutions with truly great personalized service. The rebranding comes at a crucial time signifying the union of all of the group’s satellite communications services including those of acquired business AND Group, under one strong, global brand identity.  AND Group and Satcom Global have been undergoing various integration activities following their acquisition by Broadband Satellite Services Ltd last year.
The launch of the unified brand is a key indication towards advancements in customer benefits thanks to the combined network assets of the newly merged group which is strengthening its end-to-end solutions capabilities in key areas.  Satcom Global is now positioned to offer a wider portfolio of products and services, and provide the best possible customer experience with expert support available around the clock.

Following an increase in demand for innovative, cost-effective and flexible satellite communications solutions, Satcom Global is repositioning itself as one united and strong, global brand which will serve the growing needs in the maritime, land and aeronautical markets. The launch of the new brand signifies a great step forward in the company’s international growth strategy as the company extends their global reach under one name. This provides new opportunities for growth and innovation, where customers can experience benefits of scale such as a highly competitive cost structure.
Satcom Global ownership and management will remain the same, but under the new brand, customers will see improved levels of service, as well as the development of the global data communication network, customer support and dedicated engineering resources. Launching the new brand provides a key platform for Satcom Global to reassert itself as one of the top satellite communications solutions providers in the world, offering a vast and varied portfolio of products and services with exceptional customer service, as well as remaining a strong and reliable partner.

For a sneak preview of the new logo and website, please visit http://www.satcomglobal.com/