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Satnews Daily
March 8th, 2016

AsiaSat-4 Heading Back To Nature, With Love

[Satnews] AsiaSat announced that, through a partnership facilitated by Multi Channels Asia, Love Nature’s exclusive 4K original content will launch on “4K-SAT,” its new UltraHD (UHD) channel, on AsiaSat 4.

Through this free-to-air (FTA) UHD channel, audiences in Asia will have access to Love Nature’s stunning 4K wildlife and nature footage from its robust library of nature documentaries, series, featured themes and exclusive natural history. Love Nature’s 4K content is distributed on “4K-SAT”on the AsiaSat 4 UHD broadcast platform. Operated at 122 degrees East, the platform reaches more than 50 countries in the Asia-Pacific region. “4K-SAT” is currently broadcasting full UHD-produced videos featuring fashion, lifestyle and documentaries.

Artistic rendition of the AsiaSat-4 satellite on orbit.

Asia is leading the worldwide trend toward 4K content, AsiaSat and its content partners are championing this new technology with the launch of 4K-SAT,” said Jo Parkinson, Managing Director, Love Nature (International). “Our spectacular wildlife and nature content will provide 4K-SAT’s audiences a front row seat to the wonders and perils of our natural world.

We look forward to working with Love Nature to bring more unique, natural history UHD content to our region,” said Sabrina Cubbon, Vice President, Marketing and Global Accounts of AsiaSat.