ShopNBC (NASDAQ: VVTV) has successfully completed negotiations with its satellite and cable providers pertaining to the carriage agreements that had expired at the end of the calendar year 2008. Of the 73 million households in ShopNBC's distribution footprint today, these carriage agreements consisted of approximately 65 percent of these homes.

Throughout these negotiations, the company stated it successfully preserved 100 percent of its distribution footprint, realized a cost savings of $24 million in fiscal 2009, and improved the network's channel positions in many markets. As part of these negotiations, the company successfully secured dual illumination at no additional cost in many critical markets. This technique allows ShopNBC programming to be broadcast on two different channels on one system, and the company stated it has already seen meaningful productivity increases in those markets.