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Satnews Daily
January 25th, 2012

Eutelsat Communications...Digital Delivery Of da Vinci (SatBroadcasting™)


[SatNews] On February 16, art lovers across Europe will be able to experience LEONARDO LIVE, a satellite-delivered HD presentation...

...of the landmark and sold-out exhibition in London’s National Gallery, “Leonardo da Vinci: Painter at the Court of Milan”. Eutelsat Communications (Euronext Paris: ETL), Europe’s leading satellite operator, is partnering on this unique broadcast with BY Experience, the New York-based content distributo,r and PhilGrabskyFilms. A 100-minute program filmed on the eve of the exhibit’s opening will be broadcast by Eutelsat to cinemas for viewing on February 16 and subsequent screenings. It will comprise a HD walk through the National Gallery’s exhibition to see the largest number of Leonardo’s rare surviving paintings ever assembled in one collection, including masterpieces that are too fragile for transport. In-depth commentary will be provided by the U.K. broadcaster and art historian, Tim Marlow. The HD signal will be delivered to cinemas in France, Germany, Italy, Luxembourg, the Netherlands, Norway, Poland and Switzerland via Eutelsat’s ATLANTIC BIRD 3 satellite, which already serves an installed base of more than 600 cinemas across Europe. LEONARDO LIVE is a new example of how high-quality satellite broadcasting to cinema screens can extend access to unique cultural events. Eutelsat has partnered over the last four years with companies that include BY Experience, Gaumont-Pathé, OpenSky to deliver opera from New York’s Grand Metropolitan and ballets from Moscow's Bolshoi and the Opéra Garnier in Paris to audiences in Europe.