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Satnews Daily
April 1st, 2016

An Asian UHD Neighborhood Being Constructed By MEASAT

[Satnews] MEASAT Satellite Systems Sdn. Bhd. (“MEASAT”) now has an agreement with Television Entertainment Reality Network International (“TERN International”) for the distribution of the INSIGHT UHD channel via the MEASAT-3a satellite—INSIGHT UHD is the second UHD channel distributed via the 91.5 degrees East video neighborhood.

Marketed in Asia by Thema, Insight UHD is Asia’s first UHD factual entertainment channel. The channel, featuring original UHD material co-created with industry-leading production houses, brings a range of content from entertainment to extreme sports, and from game shows to beautiful, vivid cinematography. Under the agreement, MEASAT will use MEASAT-3a’s global beam to deliver the channel to payTV operators across Asia Pacific and Australia. The MEASAT-3a global beam also covers the Middle East and Eastern Africa.

Artistic rendition of the MEASAT-3a satellite.

Francois Thiellet, Chief Executive Officer, THEMA, said, “Working with MEASAT and TERN International, we are looking forward to the channel expanding its reach into another major world market with a large library of entertainment series in native UHD."

"MEASAT is committed to bring the best of new content to the Asian region,” said Paul Brown-Kenyon, Chief Executive Officer, MEASAT. "As such, we are delighted to welcome Insight UHD to Asia’s UHD video neighbourhood on MEASAT-3 / 3a at 91.5 degrees East.