This year’s program examines the impact of the financial crisis on media consumption, as well as examining new trends in digital media, interactive content and advertising. There will be an additional focus on India's market, as well as sports as a pay-TV revenue driver and the latest developments in mobile video services.
“In a challenging economic climate, it is more important than ever for our industry to understand new trends and technologies while identifying opportunities to increase competitiveness and productivity,” said Simon Twiston Davies, CEO of CASBAA.
The CASBAA Convention 2009 is designed to provide an interactive platform for senior communications industry executives drawn from the satellite, cable TV, broadband, telecommunications, advertising, technology and content sectors across Asia’s 14 markets and 200 million pay-TV subscribers.

