[SatBroadcasting(tm)] The IP&TV World Forum 2011 – renamed this year to highlight and encompass the increasing number of cable companies adopting IP technology, focussing on hybrid, IP and Connected TV – will take place on March 22-24 at London’s Olympia and will feature a comprehensive program of more than 200 visionary speakers, including more than 140 service providers from telcos, cablecos, broadcasters and content providers.

The conference program is divided into four specific tracks focusing on IP Platforms for TV, Network Optimisation, Service Management and The Business of Content. Each day will start with a keynote plenary session discussing the innovations and services in IP and TV:

Day One - Combining cable bandwidth with IP flexibility to create compelling consumer services
• Manuel Kohnstamm, President, Cable Europe and Managing Director, Public Policy and Communication, Liberty Europe.
• Ian Mecklenburgh, Director of Consumer Platforms, Virgin Media.
Giles Wilson, Head of Technology, Solution Area TV, Ericsson.
• Murali Nemani, Director, Service Provider Video Marketing, Cisco.
• Peter Linder, Director of Product Management Network Solutions, Ericsson.
Day Two – Connected TV: Challenging Business Models for the TV Environment
• Richard Halton, CEO, YouView (previously known as Project Canvas).
• Klaas Ilgner Fehns, Chairman, HbbTV.
• Brook Longdon, Head of Global Entertainment, Nokia Siemens Networks.
Day Three – Putting the user at the centre of the TV experience
• Vincent Dureau, Head of TV Technology, Google Inc.
• Bill Holmes, VP, Business Development, Netflix.
• Mr Wu Dongli, General Manager of Video Operation Center, China Telecom.
• Geeta Chaudhary, VP, Multimedia Integration Practice, Alcatel-Lucent.
• Ted Hsiung, Chief Marketing Officer, Digital Home Produce Line, Huawei.

The four tracks are further divided into one day streams, focussing some of the hottest areas in the convergence of broadband and TV, such as Connected TV, Multiscreen TV, User Experience, CDN and the Networked Home. New for 2011 on the exhibition floor is the Connected TV Zone, which will showcase the wide variety of CE devices, application software and solutions available for connected TV. The event will also host the IP Workflow Summit, and the TVAppHub, which includes App demos and developer workshops. Plus on the evening of day one will be the IP&TV Industry Awards Gala Dinner, located at the world famous Madame Tussauds attraction in London.

More than 6,000 attendees and over 150 exhibitors are expected to attend the three day show to discuss the progression of connected TV and the increased adoption and application of IP. To view the full event program and register for the conference, visit the IP&TV World Forum 2011 website at www.iptv.com.