[SatNews] Bringing into one's company the experience of a firm involved in the design and manufacture of productions switchers for more than 35 years is a telling move.

Blackmagic Design has announced the acquisition of all assets of EchoLab Inc. and that firm's latest ATEM range of production switchers that include cutting edge technology for features such as up conversion on inputs, multilayer SuperSource input, Stinger transitions, and built in multi-view monitoring, all in a familiar and affordable, fully digital M/E style design. For the thousands of people who use production switchers, ATEM will be instantly familiar. It uses the conventional M/E style of design that's easy, safe and fast to use on even the most critical live production. ATEM also combines powerful features such as SuperSource, which is a separate multi-layer engine with 4 x 2D picture in picture DVE's and 4 x keyers that provide the same power as adding a whole extra multiple M/E switcher to the ATEM input.