Satnews Daily
February 12th, 2013

DISH... HOPper To It... (SatBroadcasting™—HD DVR)


[SatNews] DISH (NASDAQ: DISH) announced nationwide consumer availability of its all-new Hopper™ with Sling® Whole-Home HD DVR, winner of...

...the 2013 CES “Best of Show” award. Consumers will be introduced to the latest Hopper via a new multimillion-dollar national marketing campaign featuring DISH’s “Boston Guys.” As part of its “Only the Hopper” campaign, DISH is launching a series of television, radio, print and digital advertisements that follow the Boston Guys as they demonstrate how the second-generation Hopper delivers a complete entertainment experience by enabling customers to:

  • Take the at-home DISH TV experience anywhere using the Hopper’s new built-in Sling capabilities and the new DISH Anywhere™ app. With these features customers can watch their live and recorded home television content on Internet-connected tablets, smartphones and PCs at no additional charge
  • Download DVR content to mobile devices. With the free Hopper Transfers™ app, viewers can move recorded television to an iPad for viewing without an Internet connection Receive all the great features of the previous Hopper like AutoHop, PrimeTime Anytime and up to 500 hours of high-definition (2,000 hours of standard definition) recording capability

DISH first introduced Hopper with Sling at last month’s 2013 International Consumer Electronics Show, where the cutting-edge set-top box was recognized as a CES Innovations 2013 Design and Engineering Award honoree and, notably, won the “Best of Show” award. Customers can also use the Sling feature to watch DVR recordings stored on Hopper’s hard drive, including major network shows recorded using DISH’s PrimeTime Anytime feature. New DISH customers who subscribe to DISH's America's Top 200 or DishLATINO Dos programming packages or greater can receive one Hopper and up to three Joey units for free, including a standard professional installation.