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Satnews Daily
January 7th, 2013

Alticast’s Windmill™... Creating New Mindset For The Windmills Of Your Mind  


[SatNews] New products are in the wind for the upcoming CES...

Alticast, the leader in interactive TV open standard solutions, today announced that they will be  exhibiting the Windmill TV platform at CES, which is designed to provide operators with the best route to offering consumers exciting next generation TV experiences.

Designed with a modular approach, Windmill is a complete product ecosystem that allows operators and device manufacturers to distribute content freely and securely in a multiple screen environment. Windmill is available for cable, satellite, DTT, IPTV, OTT, Cloud-based delivery and hybrid environments. Windmill is future ready allowing operators to add services or tweak later as required. It can also be easily integrated with third party solutions as its open-standard approach minimizes compatibility issues to give a consistent user experience across different devices. Windmill has been carefully designed to support both legacy as well as new and future devices.

Visitors to the Alticast CES demo suite at the Venetian Hotel will see how major operators are already providing millions of consumers with highly advanced next generation TV services. Alticast will be showing the latest advancements in TV technology. Demonstrations include: adding IP capability providing a seamless TV experience on multiple devices utilizing cloud technology, industry transition to IP, real world implementation of HTML5, and the flexibility & benefits of software conditional access systems.

“CES is all about delighting the consumer, which is at the root of everything we do at Alticast,” said Thomas Jung, CMO of Alticast. “Visitors to our demo suite will see great technology, but much more importantly they will see next generation TV experiences that operators can launch now and that consumers will want to enjoy and interact with. Our modular Windmill platform handles tru2way®, HTML5, Android®, iOS® etc., but all the consumer sees is great TV, second screen experiences and rich interactivity.”

  Windmill encompasses a range of solutions:

  • AltiView™ provides Windmill with a rich, robust user interface allowing for easy content discovery across broadcast and OTT content, content recommendations and an integrated social experience to engage consumers on a deeper level. It has an innovative User Interface/ User Experience (UI/UX) for richer consumer experiences
  • AltiPlatform™, a high performance middleware core, draws on Alticast’s heritage as a first-class global middleware provider. It includes modular support for HTML5, Android, GEM, HbbTV, and Blu-ray® and provides easy access to standards-based TV functionality and innovative web and mobile services
  • AltiProtect™ provides flexible and cost-effective CAS and DRM management solutions that empower operators to distribute content freely and securely
  • AltiAd™ is a multiscreen advertising platform that helps operators to generate revenue in the multiscreen environment
  • AltiMetrics™ provides insight into audience response for programs and interactive services on multiple devices.