Satnews Daily
November 12th, 2009

Netia Has Asset Management On Their Mind (SatBroadcasting)


NETIA, a GlobeCast company, provides software solutions for managing and broadcasting television and radio content and is a major player in the digital broadcast arena. The company's three product ranges, Radio-Assist™ (audio), Manreo™ (video), and OpenNet (audio and video), allow content holders to manage all of their processes from ingest to multi-platform broadcasting over terrestrial channels, the Internet, mobile devices, and other channels. NETIA's products are found in more than 40 countries worldwide, with 10,000-plus users in more than 200 installations.

This year at Government Video, NETIA will demonstrate Manreo2, the latest version of its Netia + Manreo 2 logos Manreo media asset management (MAM) system, which includes new automation and archiving tools to streamline workflow and simply and efficiently repurpose and broadcast content assets to multiple platforms. Designed with an open, scalable architecture, Manreo 2 has all the tools needed to simplify the cataloging, indexing, accessing, and distribution of media. Manreo 2 is designed to maximize productivity gains in asset management and the use of rich media, which in turn can be repurposed and published to platforms such as web portals and mobile devices. The solution supports all industry-standard formats, ingesting content, generating browse proxies, enriching media through speech-to-text functionality, and providing easy access to media.

Manreo™ 2 now incorporates the new NETIA Workflow Engine, designed to allow media companies to easily visualize, create, and execute their own workflow as it facilitates and harmonizes exchanges between all existing broadcast environment apps. Accessed via a user-friendly graphic interface, NETIA Workflow Engine orders tasks to optimize efficiency and load balancing, automates content distribution processes, and includes a security warning and notification system. Also incorporated into Manreo 2 is NETIA's Hypercast Warehouse set of archiving tools, a flexible platform entirely dedicated to media asset management. The powerful archiving manager interfaces with acquisition, production, automation, and storage applications and integrates with any environment to manage audio, video, or images in all file formats (MXF, XDCAM, MPEG 4, MPEG 2, WMV, etc.). Video is ingested at a high resolution and converted automatically to a low-resolution proxy used for indexing.