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Satnews Daily
August 1st, 2016

AsiaSat And Digital Magic Magically Create Informative Content For 4K-SAT Channel 

Not everyone understands how a satellite is used, how it serves people, and how it works, therefore two companies, Asia Satellite Telecommunications Co. Ltd. (AsiaSat) and Digital Magic, a provider of advanced imaging solutions collaborated to co-produce UltraHD (UHD) content for AsiaSat’s UHD channel ‘4K-SAT’, on AsiaSat 4 at 122 degrees E.   

The result is a co-production that includes a knowledge-based UHD mini-series about satellite communications.  The programs provide an easy-to-understand introduction to topics such as how a satellite works, how it serves people and how it is used in broadcasting high quality content. 

4K, also known as UHD, is a picture technology that quadruples the number of pixels found in a full HD picture. With 4K, pixels are usually arranged in a 3,840 x 2,160 configuration, compared with the 1920 x1080 found in a full HD TV.

AsiaSat’s ‘4K-SAT’ channel currently broadcasts a variety of full UHD content. Major TV operators in the Asia-Pacific have access to it via AsiaSat 4. 

AsiaSat co-produces an UHD mini series with Digital Magic on
satellite communications

Offering her opinion, Sabrina Cubbon, Vice President, Marketing and Global Accounts of AsiaSat said in an interview, “Compelling content is the key to drive UHD viewership. Creating original content is the first step of our collaboration with Digital Magic. Digital Magic is an industry renowned content producer in UHD and VR. We look forward to developing more together for our audience in Asia.” 

Percy Fung, Production Director of Digital Magic added, “We are delighted to partner with AsiaSat, Asia’s UHD satellite broadcasting pioneer to create original, insightful content to educate and inform our viewers in the region. Initial content viewing among youth has suggested that this is a meaningful attempt to broaden public interest and knowledge in space and communications.” said Percy Fung, Production Director of Digital Magic. 

‘4K-SAT’ is available free-to-air on AsiaSat 4 with the following reception parameters: 

  • Orbital Location: 122 degrees E 
  • Transponder: A4-C13H 
  • Downlink Frequency: 4120 MHz 
  • Downlink Polarization: Horizontal 
  • Transmission Standard: DVB-S2 
  • Compression Standard: HEVC 
  • Modulation: 8PSK 
  • Symbol Rate: 29.72 Msym/sec 
  • FEC: 5/6