[SatBroadcasting(tm)] TV Genius announced that ASTRA, has selected their Content Discovery Platform as it re-launches its website for consumers of DTH satellite in the UK, France, and Germany.

The TV Genius platform will enable consumers to search channel listings on the web for specific programmes or more general subjects, as well as schedule reminders. ASTRA is part of SES, a group of satellite operators and network providers which, combined, offers global reach. ASTRA’s deployment of TV Genius’ Content Discovery Platform will start on its website www.onastra.com, with consumers able to search listings for their preferred content through title, genre, actor or subject matter. The solution enables viewers to discover more of the content they like, as well as a range of programming they may never have previously watched before, increasing the perceived value of satellite services. This helps satellite operators to increase ARPU and reduce churn.