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Satnews Daily
January 29th, 2010

SIRIUS XM Radio — Super Bowl Days Ahead


SIRIUS XM Radio (Nasdaq: SIRI), the Official Satellite Radio Partner of the NFL, announced it will broadcast Super Bowl XLIV in 10 languages, offering listeners 14 different live broadcasts plus live talk programming from South Florida throughout Super Bowl Week. On Super Bowl Sunday, February 7 (6:00 pm ET), SIRIUS XM will air an expanded lineup of live play-by-play broadcasts of Super Bowl XLIV from Sun Life Stadium in South Florida. The 14 different game calls will be available to SIRIUS subscribers and XM subscribers with the "Best of SIRIUS" programming package.

Starting Monday, February 1, SIRIUS NFL Radio will broadcast live every day from Radio Row at the Ft. Lauderdale Convention Center offering listeners all the latest news and analysis leading up to the biggest game of the year, plus dozens of interviews with players, coaches, league executives and celebrities. Available to listeners nationwide on SIRIUS channel 124 and XM channel 124 with the "Best of SIRIUS" programming package, SIRIUS NFL Radio features a lineup of expert hosts that includes Gil Brandt, Derrick Brooks, Randy Cross, Rich Gannon, Pat Kirwan, Jim Miller, Bob Papa, Tim Ryan, Ross Tucker, Solomon Wilcots, Peter King and Adam Schein. SIRIUS NFL Radio will also broadcast live from Sun Life Stadium on Media Day, Tuesday, February 2 (10:00 am - 1:00 pm ET), offering one-on-one interviews with players and coaches from the Colts and Saints. On Saturday, February 6 (4:00 pm ET), SIRIUS NFL Radio will provide live coverage as the Pro Football Hall of Fame's Class of 2010 is announced. Listeners will hear the live announcement as well as one-on-one interviews with the newly elected Hall of Famers.

Renowned sports talk host Chris 'Mad Dog' Russo will also be in South Florida all week to host his daily show, Mad Dog Unleashed, live from Radio Row (2:00-7:00 pm ET). The show is the anchor program for SIRIUS XM's all-sports talk channel, Mad Dog Radio (SIRIUS channel 123, XM channel 144). On Saturday, February 6, Russo will host a special Saturday edition of Mad Dog Unleashed live from Radio Row. On Sunday, January 31 (7:30 pm ET) SIRIUS NFL Radio will carry the live broadcast of the Pro Bowl from Sun Life Stadium. The annual all-star matchup of the AFC's best and NFC's best is returning to the U.S. mainland after being played in Hawaii since 1980.