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Satnews Daily
April 15th, 2009

Auto's Back-Seat Entertainment System Finds Capacity On Galaxy 25 Satellite


Intelsat, Ltd. and RaySat Broadcasting Corporation (RBC) have announced that RBC has contracted satellite capacity on Intelsat’s fleet to enable the delivery of AT&T CruiseCast mobile TV service, a new source of entertainment in family vehicles.

AT&T CruiseCast will provide 42 channels of satellite TV and radio to the back seat of cars. The service will use capacity on Intelsat’s Galaxy 25 satellite, located at 93 degrees West. Intelsat will also be providing terrestrial services through its Mountainside Teleport facility in Maryland. This includes aggregation of the channels, hosting of the AT&T CruiseCast hub, and monitoring and troubleshooting support. The same infrastructure and operations team that supports the Intelsat IPTV video distribution platform will be utilized for the CruiseCast services.

AT&T CruiseCast mobile TV service is the In-Car Entertainment offering that will enable families, back-seat commuters and mobile professionals on a break to watch satellite video channels from anywhere in the country. The AT&T CruiseCast service will have a robust lineup of 22 television and 20 satellite radio channels that will include a variety of kids and family, documentary, music, comedy, news and sports programming. The AT&T CruiseCast service uses a compact, low-profile antenna for use on cars, non-commercial trucks and SUVs, and breakthrough technology that overcomes line-of-sight obstacles such as overpasses, buildings, trees or tunnels. The groundbreaking service was developed in collaboration between RaySat, Inc., a manufacturer and supplier for the mass market for cost-effective, low-profile satellite antennas that enable communication on the move, and AT&T, the telecommunications company. RaySat Broadcasting Corporation, a privately held U.S. company, is working with AT&T Business Development to introduce the new product to the marketplace.