Connexion by Boeing Offers New Pricing Scheme, Services for High-Speed In-Flight Internet Service

SEATTLE, Jan. 13, 2006/Satnews Daily/ — Connexion by Boeing, a business unit of The Boeing Company [NYSE:BA], announced on Thursday evolutions in its pricing and service enhancements for its real-time high-speed Internet and entertainment services to airline passengers in flight.

Connexion by Boeing said the service enhancements include an expanded delivery of four channels of live global television to airlines that offer the service and implementation of Yahoo! as the exclusive search engine on the service's portal used by passengers on flights to access the Internet and email.

Pricing for the award-winning service will be simplified, giving passengers more flexibility with four choices based on the amount of time they want to be connected, Boeing said.

The new pricing, effective January 31, will be based on extensive customer research conducted individually, and in conjunction with, leading airlines in Europe, Asia and the U.S.

“Through our customer research, passengers also have told us they want simplified pricing based on the time they are connected and more options for how to pay for it,” said David Friedman, vice president of marketing and direct sales. “We've listened closely and are making changes that provide added flexibility at price points more favorable to our customers.”

Beginning Monday, January 23, all airlines equipped with the Connexion by Boeing service may begin offering their passengers four channels of live global TV from their laptops. Live global TV programming is part of the Internet and data access service and is provided at no additional cost to passengers purchasing the Connexion by Boeing service. The Yahoo! Search Engine feature, available on the Connexion by Boeing air portal, will also be accessible by passengers beginning January 15.

The television programming, which will be distributed across the Connexion by Boeing global network, consists of BBC World, EuroNews, Eurosportnews, CNBC and MSNBC.

Friedman added, “Our service continues to evolve with more innovative features that enhance passengers' in-flight experience.”

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